BookingPsychology™ – 7-Day Teardown of the Hidden Friction Points in Your Guest Journey—And How to Fix Them Fast

Guests don’t book because of the price.

They don’t bounce because they’re “not ready.” They leave because your brand, website, offer, or booking flow made them hesitate—without realizing it.

This free 7-day microcourse reveals the invisible frictions costing you direct bookings, memory, and momentum.

Every day, we tackle one critical leak—and give you a simple, strategic fix.

💥 Here’s What You’ll Learn In BookingPsychology™:

🧠 Day 1 – The OTA Trap
Why guests keep choosing platforms over you—and what your brand is actually signaling.

🔒 Day 2 – The Trust Filter
How your homepage either builds belief—or silently triggers doubt in 3 seconds flat.

🎯 Day 3 – Offer Psychology
Why “Book Direct & Save” is probably killing your conversions—and what to say instead.

🔁 Day 4 – Rebooking Engine
Where 80% of your long-term revenue potential hides (hint: it’s after checkout).

⚙️ Day 5 – Booking Flow Optimization
How to reduce bounce-to-OTA behavior by eliminating cognitive friction.

🧠 Day 6 – Brand Memory Architecture
Why most hospitality brands are forgettable—and how to become unshakeably memorable.

🔗 Day 7 – Connecting the System
Why no single fix is enough—and how to align your funnel for conversion, retention, and control.

🔍 Who It’s For

✅ Boutique hotels, resorts, and destination properties
✅ Hospitality marketers, GMs, and owners
✅ Brands tired of chasing guests through ads, OTAs, or discounting

What You Get:

✔ 7 days of high-impact, behavioral psychology backed, system-level strategy
✔ Insights into why guests decide to book direct – book with otas, or go with competitors.
✔ A chance to request the 80-Point BookingPsychology™ Audit (the system’s entry point)